Beijing Capital Airport from $0.45/Play | Blindspot
Advertising under the dragon roof
Beijing Capital Airport moved 70.7 million passengers in 2025 through three terminals. Air China and Hainan Airlines hub here, which concentrates the flight banks. Opened on 1 March 1958. Blindspot books its screens by the hour, priced per play.
Updated July 28, 2026
By Blindspot · location intelligence
Annual passengers through PEK (2024): 0M
Terminals: T3 the Foster flagship
nd-busiest airport globally pre-2020: 0
$0.00 can put your brand airside via Blindspot
The short answer ● Quotable
Beijing Capital Airport advertising spans from a few cents per play on concourse and gate screens to premium arrivals-hall LED and spectacular digital walls. On Blindspot, Beijing Capital Airport screens are booked by the hour and priced per play, entry plays start around $0.45, with no contracts or minimums.
Booking
- By the hour
- Pricing: Per play · upfront
- Minimums: None
- Go live: Within hours
- Delivery: Verified play logs
Beijing Capital Airport's billboard spots, ranked
Directional 1–10 scores based on zone type and passenger flow, not audited measurements. Every zone is bookable by the hour on the platform.
01 T3-E International Departures
Best for: Premium · long-haul · luxury/finance
Visibility: 10
Dwell time: 9
Footfall: 10
02 T3 International Arrivals & immigration
Best for: Inbound · premium welcome
Visibility: 10
Dwell time: 10
Footfall: 10
03 T3-C Domestic Departures
Best for: Mass domestic reach
Visibility: 10
Dwell time: 9
Footfall: 10
04 T2 international / domestic (SkyTeam)
Best for: Secondary reach
Visibility: 7
Dwell time: 7
Footfall: 7
05 Baggage claim & APM
Best for: Captive dwell
Visibility: 10
Dwell time: 10
Footfall: 10
06 Forecourt & Airport Express
Best for: Landside · arriving pax
Visibility: 9
Dwell time: 9
Footfall: 9
Beijing Capital Airport screens, in the wild
Blindspot puts digital out-of-home (DOOH) media from Beijing Capital Airport's media owners, Beijing Capital International Airport Media, JCDecaux China, AirMedia among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.
Every Beijing Capital Airport format, one map
From a single gate screen to a full arrivals-hall takeover, Blindspot puts Beijing Capital Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:
Departures & check-in LED
Large-format digital across check-in islands and departures, where every traveler dwells before security.
Security & checkpoint queues
Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.
Concourses & gate holdrooms
Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.
Arrivals halls & baggage reclaim
High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.
Jet bridges & boarding
Boarding-bridge and gate-side panels in the final moment before the flight.
Spectaculars & landmark LED
Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.
Location insights
Beijing Capital is the airport Norman Foster wrapped in a vast aerodynamic red-gold dragon roof for the 2008 Olympics, once the world's second-busiest. It now shares the capital's load with new Daxing, but T3 remains one of the largest terminal buildings on earth and Air China's primary hub. The flow is bank-driven: T3-E for long-haul international departures and arrivals, T3-C for mass domestic, all linked by an inter-terminal train. Buy the long-haul banks and the domestic morning peaks, and skip the dead hours.
Beijing Capital Airport footfall heatmap · typical weekday● Stylized
Footfall rhythm · by hour
- Commuterspeaks: 7:30–10 AM & 5–8 PM
- Shoppers & mallspeaks: 12–8 PM
- Nightlife & diningpeaks: 8 PM–1 AM
Departures peak in the morning
T3-E Intl Dep and check-in fill in the early-morning and late-afternoon banks. Book those hours and your frequency against business travelers climbs for the same budget.
Layover dwell, all day
T3-C Domestic and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.
Arrivals land in waves
T2 fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.
Key facts at a glance
Quotable, self-contained, sourced, Blindspot, June 2026
- Beijing Capital International (PEK) handled about 67 million passengers in 2024, recovering roughly 27% year on year.
- Terminal 3, by Norman Foster, opened for the 2008 Olympics and is among the largest terminal buildings on earth.
- PEK was the world's second-busiest airport before 2020 and remains Air China's primary hub.
- The capital's traffic is now split with new Beijing Daxing (PKX).
- Airport advertising at PEK is led by the airport's own Beijing Capital International Airport Media, with JCDecaux and AirMedia historically active.
- On Blindspot, PEK screens are booked by the hour and priced per play, entry plays from ~$0.45, no contracts or minimums.
Pricing · updated June 2026
| Format | Price per play | Typical presence | Why it works |
|---|---|---|---|
| Concourse & gate screens | from ~$0.45 per play | $100 buys hourly holdroom slots | seated, long-dwell traveler attention |
| Departures & T3 LED | $0.55–$6 per play | $6,000–$30,000 typical 4-week presence | every departing passenger pre-security |
| Airport Express & APM | $0.50–$4 per play | every transferring passenger | repeat frequency across terminals |
| Arrivals & baggage claim | $0.54–$5 per play | longest captive dwell | high-value arriving and international pax |
| Dragon-roof spectaculars | $0.75–$7 per play | brand-statement reach | the Foster T3 gateway |
No minimums · no contracts · pay per verified play · hourly scheduling per screen
How to book
Live on a Beijing Capital Airport screen in three steps
No sales calls, no contracts, self-serve from the map to live creative.
- Pick screens & hours: Open the map, filter Beijing Capital Airport by zone and format, and select the exact screens and the exact hours your audience is out.
- See the per-play price: Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.
- Upload & go live: Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.