Cebu Airport Billboards from $0.40/Play | Blindspot

Advertising at the Visayas gateway and the resort-style island terminal on Mactan

Mactan-Cebu Airport handled 11.6 million passengers in 2025 across two terminals. Philippine Airlines and PAL Express hub here. Blindspot books its screens by the hour, priced per play.

Updated July 28, 2026By Blindspot

0.0M
annual passengers through CEB (2024)

0
terminals, domestic T1 and international T2

0min
into Cebu City by taxi and bus

$0.00
puts your brand airside via Blindspot

Mactan-Cebu Airport's billboard spots, ranked

Directional 1–10 scores based on zone type and passenger flow, not audited measurements. Every zone is bookable by the hour on the platform.

01

Departures hall

Best for: Launches · Luxury · Tech
Visibility 7
Dwell time 5
Footfall 6

02

Security & checkpoint

Best for: Finance · Telco · Auto
Visibility 5
Dwell time 6
Footfall 6

03

Concourse & gate holdrooms

Best for: Travel · FMCG · Apps
Visibility 5
Dwell time 6
Footfall 5

04

Arrivals & baggage reclaim

Best for: Hospitality · Banking · Local
Visibility 6
Dwell time 6
Footfall 6

05

City transit link

Best for: Commerce · Mobility · Retail
Visibility 4
Dwell time 4
Footfall 4

06

Lounges & duty-free

Best for: Premium · Spirits · Beauty
Visibility 3
Dwell time 7
Footfall 3

Mactan-Cebu Airport screens, in the wild

Blindspot puts digital out-of-home (DOOH) and classic out-of-home from Mactan-Cebu Airport's media owners, Mactan-Cebu International Airport Authority media, GMCAC terminal advertising concession, JCDecaux Airport among them, onto one map, bookable by the hour. Below: real partner screens across the city's prime zones.

Formats

Every Mactan-Cebu Airport format, one map

From a single gate screen to a full arrivals-hall takeover, Blindspot puts Mactan-Cebu Airport's digital out-of-home on one map, each screen priced per play and bookable by the hour. The formats that matter airside and landside:

Departures & check-in LED

Large-format digital across check-in islands and departures, where every traveler dwells before security.

Security & checkpoint queues

Captive screens along the security and passport queues, minutes of guaranteed attention per passenger.

Concourses & gate holdrooms

Concourse and gate-lounge screens reaching seated, relaxed travelers with long airside dwell.

Arrivals halls & baggage reclaim

High-dwell arrivals and baggage-claim placements as passengers wait, the airport's longest captive window.

Jet bridges & boarding

Boarding-bridge and gate-side panels in the final moment before the flight.

Spectaculars & landmark LED

Iconic hall and atrium spectaculars for brand-statement reach across the whole terminal.

Location insights

Mactan-Cebu is the Visayas gateway, the second busiest airport in the Philippines, set on Mactan Island across the bridge from Cebu City. Terminal 1 carries the domestic banks toward Manila and the island network while the resort-style timber-roofed Terminal 2, opened in 2018 with its warm wooden arches, holds every international arrival and departure toward Seoul, Tokyo, Singapore and the Gulf.

Mactan-Cebu Airport footfall heatmap · typical weekday● Stylized
Departures Security Gates Arrivals Transit Retail Departures hall
Terminal 2 check-in Security lanes Terminal 2 international gates Terminal 1 domestic gates Central concourse Arrivals corridor Baggage reclaim
Taxi and bus stands Duty-free hall Quiet Peak flow

Mactan-Cebu Airport · DOOH coverage map · stylized● per-play pricing

Footfall rhythm · by hour

Commuters peaks 7:30–10 AM & 5–8 PM
Shoppers & malls peaks 12–8 PM
Nightlife & dining peaks 8 PM–1 AM

Departures peak in the morning

Departures and check-in fill in the early-morning and late-afternoon banks.
Layover dwell, all day

Gates and the gate holdrooms hold seated, relaxed travelers for 60–90 minutes, long windows where dwell, not rush, does the work.

Arrivals land in waves

Arrivals fills as long-haul flights land in banks, high-value international passengers with time to read. Swap creative to match who just arrived.

Key facts at a glance

Quotable, self-contained, sourced, Blindspot, June 2026

Mactan-Cebu Airport billboards: priced honestly

Per-play prices, not CPM mysteries. Live per-screen pricing and real-time availability are on every card in the platform;

Format Price per play Typical presence Why it works
Departures hall pillars & LED from ~$0.40 per play $100 buys hourly departures-hall slots every departing traveler through the Terminal 1 and 2 concourses
Gate concourse & holdroom screens from ~$0.40 per play $100 buys hourly holdroom slots seated, Filipino and inbound-tourist traveler attention before boarding
City transit from ~$0.38 per play $100 buys repeat exposure on the city link arrivals and visitors riding across the bridge into Cebu City
Arrivals & baggage reclaim from ~$0.38 per play $100 buys belt-side reclaim time a captive, recently landed audience of Filipino and inbound-tourist travelers
Departures-hall spectacular custom flagship Terminal 2 takeover dominant share of voice over the whole departures core

Mactan-Cebu Airport budgets, three ways

Because you pay per play and schedule by the hour, your budget buys the exposure you actually need, not filler plays, so it works as hard on a big campaign as on a small one, with no minimum. Here's what budgets realistically buy. Live numbers per screen are in the platform.

Concourse test

$500-1,800

The Terminal 2 gate holdrooms across a morning international departure bank

Multi-zone airport push

$8,000-26,000

Departures hall, security lanes, the Terminal 2 international gates and the arrivals corridor together

CEB flagship takeover

$50,000+

Dominant share of voice across the departures core and the two terminals

Mactan-Cebu Airport billboard FAQs

Do I need a permit to advertise at Mactan-Cebu Airport (CEB)?
No. Blindspot books time on screens that are already installed and permitted by their media-owner operators, GMCAC terminal advertising concession, JCDecaux Airport among them, so you're leasing airtime on an existing structure, not erecting a new one.

Why advertise at Mactan-Cebu Airport?
Mactan-Cebu Airport handled 11.6 million passengers in 2025. The audience is the reason to buy it: air passengers are captive, comparatively affluent, and hard to reach through most channels, and they spend meaningful time in the terminal with attention to spare between check-in and boarding. Dwell is the asset. Unlike a roadside screen read in two seconds, a gate or arrivals placement gets minutes rather than moments, which is why airport placements hold up for brand and considered-purchase messages rather than short reminders.

What are the best placements at Mactan-Cebu Airport?
Mactan-Cebu Airport zones are scored separately for visibility, dwell time and footfall, because the best placement depends on which of those you actually need. Departures hall guarantees exposure to essentially every departing passenger. Security & checkpoint holds attention through a queue, where dwell is involuntary and long. Concourse & gate holdrooms gives the longest relaxed attention, with passengers seated and waiting. Each zone shows its own per-play price and live availability, so you can pair a high-reach zone with a high-dwell one rather than guessing at a single best spot. Arrivals & baggage reclaim catches a recently landed audience with phones back out. Lounges & duty-free reaches a higher-spend traveler before the flight.

Can I book Mactan-Cebu Airport screens by the hour?
Yes. On Blindspot every Mactan-Cebu Airport screen is bookable by the hour with no minimum, so you can buy only the morning departures bank or the long-haul arrivals windows that match your audience.

Who operates advertising at Mactan-Cebu Airport?
The airport's media is run by operators such as GMCAC terminal advertising concession, JCDecaux Airport; Blindspot aggregates the bookable digital screens onto one map, priced per play.

How fast can my ad go live at Mactan-Cebu Airport?
Often within hours: upload, pass creative pre-check, and digital screens need no printing or installation. Approval typically averages around two business days across networks.

What can I get at Mactan-Cebu Airport for $500?
More than the usual airport rate card suggests, because you are buying plays rather than a fixed package. In Mactan-Cebu Airport a $500 budget typically funds a multi-day hourly presence across a high-dwell zone such as Concourse & gate holdrooms, or a concentrated burst on Departures hall and Security & checkpoint through the busiest departure banks only. At entry plays around $0.40, the arithmetic is visible before you commit. It will not buy a month of an arrivals-hall spectacular, and that is the trade: hourly, per-play buying lets a small budget own the specific windows when the passengers you want are actually in the terminal, instead of thinning the same money across empty overnight hours.

How to book

Live on a Mactan-Cebu Airport screen in three steps]
No sales calls, no contracts, self-serve from the map to live creative.

01 Pick screens & hours

Open the map, filter Mactan-Cebu Airport by zone and format, and select the exact screens and the exact hours your audience is out.

02 See the per-play price

Every screen shows its price per play and real-time availability before you commit. Build the plan; the running total is always visible.

03 Upload & go live

Upload creative, pass pre-check, and go live, often within hours. Track verified plays and attribution as the campaign runs.